Why Pudgy Penguins Turned to This Toy Guru to Reach the Masses
Pudgy Penguins, a popular NFT collection, has partnered with toy industry veteran Luca Bercovici to expand their brand beyond the digital realm. Bercovici, known for his work with major toy companies, aims to create physical toys and merchandise that resonate with a broader audience. The collaboration seeks to leverage the nostalgia and appeal of collectibles, tapping into both the NFT community and traditional toy markets. This move is part of a larger strategy to enhance the brand's visibility and accessibility, making Pudgy Penguins a household name.
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