MoonPay Inks 8-Figure Title Sponsorship Deal for Upcoming X Games League

MoonPay has secured an eight-figure title sponsorship deal for the upcoming X Games League, marking a significant partnership between the cryptocurrency payment platform and the extreme sports event. This collaboration aims to enhance the integration of Web3 and cryptocurrency within the sports industry. The sponsorship will feature branding opportunities and activations during the X Games events. MoonPay's involvement reflects the growing trend of crypto companies investing in sports to reach broader audiences. The deal underscores the increasing acceptance of digital currencies in mainstream entertainment.

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