MoonPay Inks 8-Figure Title Sponsorship Deal for Upcoming X Games League
MoonPay has secured an eight-figure title sponsorship deal for the upcoming X Games League, marking a significant move into the sports and entertainment sector. This partnership aims to enhance the visibility of cryptocurrency and blockchain technology among a broader audience. The collaboration will include various promotional activities and branding opportunities during the X Games events. MoonPay's involvement is part of its strategy to bridge the gap between traditional sports and the digital asset space. This deal underscores the growing intersection of cryptocurrency and mainstream entertainment.
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